Here is a great example of why it pays to spend money on filming commercials. His selfie commercial is so bad it’s funny.
I’m reading a book right now that challenges the effectiveness of the “follow your passion” career advice. The author suggest that this
True branding is not about creating a catchy look and position for a company, but uncovering and crystallizing what is already there.
Designing what the client asks for, and only and exactly that, is easy. Equally easy, is to design exactly what you want to – regardless of your client’s needs – and justify it to them.
Every year, the amount of ineffective, emotionless advertising filling our media channels grows significantly. The unbiased research groups persistently tell us that 85% of all advertising is ignored. And, with today's consumers facing greater distractions...
I can’t remember a time that I’ve met someone and my impression of them was “this person is a duplicate,” or, “that person looks like all the rest.” When broken down to our individual parts, we are all very much alike
For the last six years, EXIT and The Greater Hot Springs Chamber of Commerce have partnered on the Official Hot Springs Relocation Guide. We are excited to announce that for the sixth year in a row, the guide has been recognized by the American Chamber...
When I first moved to Arkansas I had no idea I would soon have a "family" here. After first meeting everyone at EXIT I felt comfortable and excited to take on whatever challenges lay ahead of me.
Your true brand runs deep. Like your True Self, it’s not just what you do – but the unseeable, unchangeable core of who you are.
These days people are in love with and fascinated with beards, in fact I'm married to an epic beard myself. Playing off the fascination people have with beards, Kentucky ad agency, Cornett_IMS, has launched a rather unique way to advertise - beardvertising....