Rubber chickens selling gold, cardboard cutout car dealers, cross-dressing grandmothers telling us to lose weight. In their efforts to stand out, these campaigns succeed. But in building brand strength and igniting long-term success they fail miserably.
EXIT unplugged the computers and forwarded the phones and took off to Oaklawn last Friday. Every year, EXIT reserves a day of play for the team to unwind and have fun.
The EXIT Team celebrated creativity at the 2012 ADDYs, held at the Argenta Community Theatre this weekend.
The new Delta Trust campaign is just days from launching. Yesterday we headed over to Jason Masters studio to capture some final shots for the big launch.
For all you marketers with a passion for the power of branding, we have the pleasure of witnessing the birth of a total brand makeover.
Yes there is such a place – Behance Network. This site is for professionals in search of juicy inspiration, talented creators to hire or a place to be discovered and self-promote.
Things at EXIT have been non-stop so far this year (which we couldn't be more excited about or grateful for) and last week was no exception!
In my quest for new ideas for an up-coming project – I stumbled upon a few really great blogs to bookmark and follow.
The Greater Hot Springs Chamber of Commerce hosted its Annual Awards Banquet last night at the Hot Springs Convention Center. The EXIT team always enjoys a trip to Hot Springs!
EXIT team members spent last night hobnobbing in Hot Springs Village at the grand opening of the DeSoto Club Event Center.