Marketing

Newsweek Goes Digital

Newsweek magazine is closing the proverbial page on December 31 of this year. They have announced that beginning 2013 they will only offer digital subscriptions to their magazine. They have stated that economically the 70 year old magazine can not survive...
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Olympic Wars

As someone who values branding and brand guidelines, I also value those willing to rebel against the extremists. With the impending 2012 summer olympics in London, business owners and patrons want to capitalize on the surge of tourists.
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