The Hot Springs Village Property Owners Association has selected the EXIT team to help it develop and launch a new marketing effort. Primary goals of the campaign include raising awareness of the many attributes within Hot Springs Village and increasing the number of new residents the community welcomes each year. Initially, planned tactics will include micro sites, online advertising, direct mail and print. Concepting kicks off this week, with the first six sites to be launched by the end of the year. Creative updates to come.