Announcing the launch of the Leica BLK360 and motivating purchase of the product were the primary goals of this digital campaign for ATGUSA. Campaign components included programmatic display and IP targeted banners, Facebook ads, LinkedIn ads, and SEM marketing all designed to drive customers to a custom microsite developed to convert leads into sales.
This print and outdoor awareness campaign was created to communicate the many valuable ways that public transit positively impacts our region. It’s important for people (riders and non-riders) living in central Arkansas to be aware of how the services of Rock Region Metro benefit their neighbors and the community as a whole. There truly is a lot riding on public transit.
A Lot Riding on Transit
Ride for the Rewards
In this campaign, we take a very genuine approach to showcasing local people who have had their lives improved or, in some cases, saved through the services and medical expertise provided at National Park Medical Center. This is a community hospital that gives its very best to help people in Hot Springs live healthier lives. All photos were taken in Hot Springs with the help of the talented Jason Masters.
NPMC Testimonial Ad Series
EXIT created the We Treat Water Better campaign to communicate Central Arkansas Water’s extreme love for bringing its customers safe, affordable and high quality water. Online tactics included paid web banners, and social media video posts.
EXIT was asked to help develop a TV campaign to combat outmigration and communicate the quality of care that EASTAR Health System delivers. Located in Muskogee, Oklahoma, this community hospital was losing patients to Tulsa-based hospitals on the inaccurate perception that the bigger market medical centers could deliver better care and a more comfortable experience. These two :30 commercials each focused on a major service line, and all spots featured real patients.
Following the creation of a stronger selling website for Command, EXIT developed a multi-media campaign to raise greater brand awareness in Central and Northwest Arkansas.