Announcing the launch of the Leica BLK360 and motivating purchase of the product were the primary goals of this digital campaign for ATGUSA. Campaign components included programmatic display and IP targeted banners, Facebook ads, LinkedIn ads, and SEM marketing all designed to drive customers to a custom microsite developed to convert leads into sales.
EXIT created the We Treat Water Better campaign to communicate Central Arkansas Water’s extreme love for bringing its customers safe, affordable and high quality water. Online tactics included paid web banners, and social media video posts.
EXIT was asked to help develop a TV campaign to combat outmigration and communicate the quality of care that EASTAR Health System delivers. Located in Muskogee, Oklahoma, this community hospital was losing patients to Tulsa-based hospitals on the inaccurate perception that the bigger market medical centers could deliver better care and a more comfortable experience. These two :30 commercials each focused on a major service line, and all spots featured real patients.
Following the creation of a stronger selling website for Command, EXIT developed a multi-media campaign to raise greater brand awareness in Central and Northwest Arkansas.
Command Pest Radio Spots
ATG USA, a business technology partner to the AEC industry, has put together a software renewal package that offers free online training with every subscription seat purchased. No other Autodesk reseller in the country provides its subscription clients this level of added value. EXIT helped ATG develop a direct mail piece to announce this exclusive benefit. The direct mail will be sent to key prospects in all 13 states the company serves. Additional campaign materials are being created as follow-up tactics to the direct mail push.