The owners of Southern Table, a new “boards and bites” eatery in Little Rock, asked the EXIT team to help them develop an appealing and authentic brand identity. The client wanted a logo design that reflected the new eatery’s passion for sharing delicious food and great company around the table. The design of the logo and supporting materials merges a Mediterranean flavor with traditional southern hospitality.
ATG USA tasked EXIT with creating an attention-grabbing direct mail piece that would pique potential customers’ interests in new Virtual Reality technology software in a fun, yet educational way – and what better way to do that than to let recipients use VR tech first hand? We sent out Google Cardboard glasses along with a custom URL that took viewers to an informational splash page with actual VR building tours.
EXIT created the We Treat Water Better campaign to communicate Central Arkansas Water’s extreme love for bringing its customers safe, affordable and high quality water. Online tactics included paid web banners, and social media video posts.
EXIT was asked to help develop a TV campaign to combat outmigration and communicate the quality of care that EASTAR Health System delivers. Located in Muskogee, Oklahoma, this community hospital was losing patients to Tulsa-based hospitals on the inaccurate perception that the bigger market medical centers could deliver better care and a more comfortable experience. These two :30 commercials each focused on a major service line, and all spots featured real patients.