Branding

Sound Engineering is a local company that specializes in providing high-end audio systems and solutions for both commercial and residential customers. Our EXIT goal was to develop a logo design and identity that more accurately conveyed the premium level of services and products this client offered.
Sound Engineering IconsSound Engineering

 

 

In this campaign, we take a very genuine approach to showcasing local people who have had their lives improved or, in some cases, saved through the services and medical expertise provided at National Park Medical Center. This is a community hospital that gives its very best to help people in Hot Springs live healthier lives. All photos were taken in Hot Springs with the help of the talented Jason Masters.

NPMC Testimonial Ad Series

 


 

 

Local First is a non-profit organization whose focus is to create and promote a community of locally owned, independent businesses. As a locally owned, independent business ourselves, we jumped at the chance to help them develop their logo and identity standards. Their new logo brings together the “door’s always open” sense of welcome that small businesses often provide with a subtle reminder, in the form of an incorporated “L” and “F”, that Local First is the organization to partner with to foster your small business.

Local First

Local First

 

Local First Members

Local First

Ideal Health Strategies (IHS) is a healthcare company that brings employer groups, hospitals, and medical clinics greater results through delivering more innovative and flexible products and services.

This national startup came to EXIT for help developing its brand identity and sales materials. The logo was born from combining the ideas of health (medical cross) and great ideas (light bulb). The new mark communicates this company’s unique focus in a very simple and original design.

 

ideal-stationery

 

 

EXIT was honored to be asked by the Women’s Foundation of Arkansas (WFA) to design these three extremely important reports, which examine the impact of teen pregnancy and birth on education, the perceptions of the status of women, and the links between education of women and girls to Arkansas’s economic future. All three reports can be viewed in their entirety on the WFA website. A very special thank you goes out to the reports’ authors: Marisa Nelson, Dr. Kristen Jozkowski, Mara D’Amico, Dr. Sara Beth Estes, and Jay Barth.

wfa-ourcommonjourney

 

The Historic Preservation Alliance of Arkansas asked EXIT to help it create a new brand identity that better defined what it did and also allowed the nonprofit to escape the name clutter caused by the many historic and preservation organizations in the state. Having a name that is similar to other organizations and not having the budget for heavy exposure has made it hard for the HPAA to stand out and build brand recognition. Our first work for the HPAA included a name change and a new logo design.

Following the development of a new name and logo, EXIT redesigned the logos for Preserve Arkansas’ annual events to fit under the nonprofit’s new identity.